SEO and Google Ads Marketing with Freelancing (3rd Batch)

Online: TK 4000

Start Date : 2022-08-07
End Date : 2022-10-07

Total Class : 15 Total Hours: 30

Location : 102/1 Shukrabad, Mirpur Road, Dhanmondi, Dhaka-1207

Thursday : 09:00 PM - 11:.00 PM

Registration Now

Course Title: SEO and Google Ads Marketing with Freelancing

Program: Short Course (Certification)

Months: 2 Months

Duration: 30 hours

Teaching–Learning: Online Live Class, Case studies, Practice Quizzes, Group Discussion

Evaluation Criteria: Participants are required to participate all the classes/complete watching all the recordings, attempts the quizzes, attend the discussion forum

Course Content

Course Description:

Considering the current situation, Digital Marketing is one of the most Prospective sectors in the world. The demand of digital marketing is continuously increasing as the people are now engaging more and more in online activities.

Skill Jobs is offering You an online training on SEO & Google Ads with freelancing opportunities. As you have stacked at home, you can make the best use of your time by completing one of the most demanding courses in the world.

Course Benefits

Explore ins & outs of Digital marketing
Explore Content Marketing Platform
Design, Measure, Analyze, Improve & Control Facebook Content Marketing;
Design, Measure, Analyze, Improve & Control Facebook Paid Campaign;
Understand marketing strategy of Google Plus, LinkedIn, YouTube, Twitter & Instagram
Google Webmaster Tools and Google Analytics
Explore Lead Generation and Lead Nurturing techniques
Analyze digital marketing KPI measurement Tools

Course Content :

Module	Lesson	What will you learn from this course?
Module 1: SEO	Introduction to SEO	Basic Description of SEO Google bot (Google Crawler) Google Algorithm Search Engine Basics Major Search Engines Web Ranking & Page Rank Backlinks and its important Browsers & Imp Add-on, Plugin Important SEO Tools Domain and Page Authority
	SEO on Page	Keywords Research & Analysis LSI Technique Initial Site Analysis Competition Analysis Keywords Density & Stuffing Page Mapping Title & Meta Tag Optimization Site Structure Analysis URL renaming/rewriting H1, H2, H3 Tags Anchor Text Creating of Favicon Content Optimization HTML Validation No follow and do follow Links Internal/External Links Image Optimization Outbound/Inbound Links XML & Html Sitemap Custom Sitemap Keywords Ranking? 404 Error Removal & Redirects Header &Footer Optimization Alexa report
	On-page optimization in WordPress site	Use Link structure optimization technique from WordPress site Link Structure Introduce with WordPress SEO Plug in: WordPress SEO by Yeast Install WordPress SEO by Yoast plug in Explore different features of WordPress SEO by Yoast Tool Implement on page optimization metrics in WordPress website Create sitemap in a WordPress delegated website Use robot.txt
Module 2	Google Ads	Introducing to SEO Keyword Research (AdSense) Website Audit Localhost Competitor Analysis AdSense Friendly Content Writing Freelancing Guideline (Fiverr) WordPress installation (Live Site) Niche Site Optimization (Live Site) On-Page Optimization (Live Site) Off-Page SEO Upwork Monetization for Website Monetization for YouTube PPC Ads A-Z
Module 3: Project based work in Marketplaces	Project based work in Marketplaces	Perfect market place for you Profile creating Gig/hourly creating How to get a job? Discuss about 4/5 very easy gig (pdf, signature etc) Buyer communication skill Common error of getting any job. Web research and market research
Module 4: Freelancing		100% profile complete in up work, fiverr, Freelancer Marketplace Cover letter Portfolio Skill test Payment method Desktop app settings